Keeping New Year’s Resolutions That Can Help You Grow Your eCommerce Business
Posted by: Laura Hills, VP Marketing, Dydacomp New Year’s resolutions aren’t only for individuals. Many business owners make resolutions intended to help their company achieve success and start...
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Understanding Today’s Content & Media Strategy to Grow Your eCommerce Business
Posted by: Laura Hills With all of the media choices available, do you know the best options to promote your business? The first step is to understand the variety of media available to support your...
View ArticleYour Brand Logo – To Update or Not To Update – That is the Question
Posted by: Laura Hills, VP Marketing, Dydacomp Yahoo! unveiled its new logo design recently and it has opened up the conversation about the value of logo redesigns for companies and brands. There are...
View ArticleSMB Retailers – It’s A Good Time to Prepare for Growth
Working with many SMBs, the newspaper headline “Advice for small companies: Take stock, take risks†caught my attention. This article by Joyce Rosenberg, small business editor at The Associated...
View ArticleHoliday Season Offers Exceptional Deals
Posted by: Laura Hills, VP Marketing, Dydacomp Consumers have become savvy shoppers and adapted to the spending cycle of Black Friday, Small Business Saturday and Cyber Monday. While they clamber for...
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Using Social Media To Help Grow Your eCommerce Business
Posted by Laura Hills, VP Marketing, Dydacomp Marketers are placing a high value on social media with 86% of marketers responding to a recent survey indicating that social media is important for their...
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Attracting Shoppers Is Critical to a Successful Holiday Shopping Season
Posted by: Laura Hills, VP Marketing Facing the shortest holiday selling season in quite some time, many U.S. retailers are already well into their holiday promotions and special offers to get shoppers...
View ArticleTechnology Helps Sporting Goods Retailers Score with Customers
Posted by Laura Hills, Vice President of Marketing, Dydacomp The Sporting Goods industry generates close to $40 billion in annual revenue and covers a wide variety of activities from individual to team...
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How An Inventory & Order Management Solution Can Help Drive Success
Posted by Laura Hills, VP of Marketing If you have a retail business, chances are you have, or are looking to have, an online presence as well. In today’s world, it’s mandatory to have a website for...
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IRCE 2014 Recap & 4 Key Take-Aways
Posted by: Laura Hills Dydacomp participated as a sponsor in recent 2014 Internet Retailer Conference Exhibition (IRCE) in Chicago. This year IRCE celebrated its 10th year as the world’s largest...
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Is it Time for an Order Management System?
by Roxanne Brown, CQA – Consulting 4 Quickbooks My firm has worked with hundreds of eCommerce clients over the years and many have started the conversation with “My company has really taken off and my...
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The Importance of a Millennial Marketing Mindset
Posted by Laura Hills, VP of Marketing Millennials control 21 percent of consumer discretionary purchasing power in the US or $1.3 trillion[1], making them an audience that deserves recognition and...
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Going Beyond Amazon Marketplace to Increase Sales
Posted by: Laura Hills Amazon is one of the top ten sites in the world and undeniably a major force in eCommerce. It is one of the most customer-centric companies and according to Practical eCommerce,...
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Drop Shipping 101
Posted by: Megan Castillo, Dydacomp Product Marketing Manager Wouldn’t it be great to start an online store with very little investment upfront and manage it from anywhere in the world? Even better,...
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Omnichannel Retailing – What is it? Why is it Important? And how do you apply...
Posted by: Megan Castillo, Dydacomp Product Marketing Manager Everywhere you look these days you see the phrase ‘Omnichannel Retailing’ – trade shows, industry publications, news blasts, etc. - but...
View ArticleUse Customer Profile Data to Capitalize on the 80/20 Rule
Posted by Laura Hills, VP of Marketing We’ve all heard about the 80/20 rule that states 80% of your business comes from 20% of your customers. That 20% is definitely a group worth cultivating to keep...
View ArticleBack to Basics. Do You Know How People Find You Online?
Posted by Laura Hills, VP of Marketing If you operate a brick and mortar retail store, it is easy to ask customers how they found you. And, you can see firsthand which products are selling and which...
View ArticleConnecting With Your Customers
Posted by Laura Hills, VP of Marketing If you’re old enough to remember the 1980s television sitcom Cheers, you’ll be familiar with its popular theme song, Where Everybody Knows Your Name? That’s the...
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How Were Holiday Sales? With Too Much Data, It’s Hard to Tell.
Posted by: Laura Hills The data has been collected but the results are confusing. How did the 2013 holiday season sales perform overall? Researchers seem to be divided on the numbers and what they...
View ArticleNational Retail Federation Predicts A Good Year For Retailers
Posted by Laura Hills, VP of Marketing While consumers are still being careful about their spending, the National Retail Federation (NRF) has predicted that retail sales will show an increase of 4.1%...
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